Minimalist by design, not by default

Cimcorp's visual identity is timeless, minimalistic, bold, and modern. A dynamic industrial style softened by the clean elegance of Scandinavian design. Vibrant colour lives in our imagery. We let the images tell the story, and frame them with minimalism. Every element earns its place: one accent colour per space, one clear message per composition, generous white space that lets the essentials breathe.

We avoid decorative excess. No unnecessary ornamentation, no competing focal points, no colour or shape added simply because there's room for it. What you see is what you get: straightforward, uncomplicated, honest. This discipline is what lets "one Cimcorp" stay instantly recognisable across every touchpoint, a wall, a slide, a web page, or a vehicle, regardless of who builds it or where in the world it's produced.

OFFICIAL CORPORATE DESIGN

At Cimcorp, we are proud pioneers in the automation industry, dedicated not just to delivering groundbreaking solutions but also to crafting experiences that genuinely resonate with our customers.

THE BACKGROUND

OFFICIAL LOGO

Easy to recognize, to remember and to use. Our logo is the crown of our brand. A logo is a unique brand signature, and is always associated with expectations and experiences. The Cimcorp logo is the most valuable of our external symbols, and one must have a respectful attitude to its usage. Basic colors are black on light surfaces and white on dark or colorful backgrounds.

Note, rectangle guidance shape is not part of our logo. Just letters. Use logo always as cut out letters without background. Do not mimic or rewrite it yourself.

Safety area around logo. Use letter "I" as a reference.

Arial
System font used in MS Office apps and tools — Powerpoint, Word, Excel, Outlook or similar. Font size for e-mail signatures and Word documents is 11pt. For PowerPoints, minimum recommendation is 12pt.

Google Lato
Lato font type is used in all offline and online marketing materials. It gives us a well expected variety and freedom to choose between different variations of boldness.
Download Google Font Lato

TYPOGRAPHY

58 degrees shape
Our corporate signature shape is an angled 58° form with a filled color. For official Cimcorp corporate materials, this shape is either yellow or green. It is set up in Official PowerPoint and Word document templates for use.

The position is in the top right corner, leaving space to the right corner with at least its own width.

In advertising, when the 58° diagonal shape is not used and the material is not part of the official corporate basics, the angle can be adapted as an illustrative element. Its color and effects may also vary to support the desired mood, while still aligning with brand vertical principles.

CORPORATE SIGNATURE SHAPE

Yellow and black are common colours across our industry, so we don't differentiate through colour choice alone. Instead, we lean on generous, empty space in rice white. We never use full black backgrounds or excessive black, keeping the composition light and restrained.

COLORS

Rice white

A warmer tone of white.

RGB 252/252/252
HEX #FCFCFC
CMYK C 1/1/1/0
CMYK U 2/1/1/0
PMS 179-1 C
PMS 179-1 U
RAL 9016

Rich black

A warmer tone for black.

RGB 18/18/18
HEX #121212
CMYK C 60/40/40/100
CMYK U 86/69/43/55
PMS Black 6 C
PMS Black 6 U
RAL 9005

Yellow

Used as a corporate color in official documents with diagonal 58° shape element. Main color for tire industry with black.

RGB 255/239/25
HEX #FFEF19
CMYK C 0/6/90/0
CMYK U 0/2/79/0
PMS 107 C PMS 107 U
RAL 1016

Veggie green

Role of 5–10 % when used with yellow. Presented in Official PowerPoint templates with diagonal 58° shape element.

Color for grocery retail, services, ev-battery — for prints, vinyl tapes, expo walls use:

RGB 0/153/38
HEX #009926
CMYK C 89/0/100/10
CMYK U 79/0/97/0
PMS 2426 C
PMS 2426 U
RAL 6016

ACCENT COLORS

These candy-shop shop colors can be used as accent colors to bring vibrancy and consumer-like feeling with maximum of 5% ratio.

CFlow green

RGB 0/199/177
HEX #00C7B1
CMYK C 66/0/39/0
CMYK U 58/0/32/0
PMS 3265 C
PMS 3265 U
RAL 6027

CFlow blue

RGB 0/175/215
HEX #00AFD7
CMYK C 86/0/9/0
CMYK U 60/0/11/0
PMS 638 C
PMS 638 U
RAL 5024

CFlow magenta

RGB 224/69/123
HEX #E0457B
CMYK C 0/83/16/0
CMYK U 0/78/23/0
PMS 205 C
PMS 205 U
RAL 4003

Screaming pink

RGB 225/0/152
HEX #E10098
CMYK C 5/92/0/0
CMYK U 0/94/0/0
PMS Rhod. Red C
PMS Rhod. Red U
RAL 4010

Pink

RGB 255/81/109
HEX #FF516D
CMYK C 0/79/36/0
CMYK U 0/66/28/0
PMS 191 C
PMS 191 U
RAL 3027

Orange

RGB 255/54/59
HEX #FF363B
CMYK C 0/79/77/0
CMYK U 0/65/78/0
PMS 3556 C
PMS 3556 U
RAL 2005

Spring green

RGB 191/228/0
HEX #BFE400
CMYK C 28/0/100/0
CMYK U 25/0/83/0
PMS 382 C
PMS 381 U
RAL 6039

Pure blue

RGB 2/218/248
HEX #02DAF8
CMYK C 54/0/6/0
CMYK U 54/0/10/0
PMS 915 C
PMS 915 U
RAL 220 70 35

Powder pink

RGB 249/134/177
HEX #F986B1
CMYK C 0/61/6/0
CMYK U 1/56/1/0
PMS 9324 C
PMS 9324 U
RAL 3015

Misty orange

RGB 255/179/146
HEX #FFB392
CMYK C 0/43/40/0
CMYK U 0/42/38/0
PMS 9240 C
PMS 9280 U
RAL 060 80 40

Powder blue

RGB 140/202/224
HEX #8CCAE0
CMYK C 50/0/12/0
CMYK U 47/0/11/0
PMS 9464 C
PMS 9460 U
RAL 240 80 20

Pure green

Cimcorp Group, corporate 50 years celebration color.

RGB 63/232/145

HEX #3FE891
CMYK C 48/0/45/0
CMYK U 45/0/40/0
PMS 916 C
PMS 916 U
RAL 6038

Do not use colors if you're not guided further. Ask help from marcom@cimcorp.com.

These candy-shop colors are also used where multiple different colors are needed, such as in Cimcorp CFlow and with its various software UI views. Cimcorp CFlow UI platform is light to dark toned. Other corporate external platforms in use should be that of provided.

EXPOS & INTERIORS

Instead of white, or rice white color for walls or furnitures. Select light oak as wood tone. If printed light oak, turn to marcom@cimcorp.com for graphic materials and guidelines.

Electric purple

Cimcorp Group, corporate 50 years celebration color.

RGB 96/41/198
HEX #6029C6
CMYK C 92/87/0/0
CMYK U 80/79/0/0
PMS 2090 C
PMS 2090 U
RAL 5002

Sprout green

RGB 158/224/159
HEX #9EE09F
CMYK C 37/0/31/0
CMYK U 32/0/35/0
PMS 2254 C
PMS 2254 U
RAL 6019

Brand: Cimcorp Group

SLOGAN Future of Automation
POSITION Automation integrator

White rice is equivalent to light oak in exhibitions.

Color hierarchy.

Global expertise in intralogistics automation

Cimcorp is a global integrator and supplier of intralogistics automation. For more than 50 years, we have helped warehouses, distribution centers, and tire manufacturers handle complex material flows with greater reliability, capacity, and clarity. Our work is rarely visible to the end consumer, but it is present in the everyday journey of food, consumer goods and tires.

• 50+ years of automation expertise, since 1975

• 40+ Countries with delivered cimcorp solutions

• 8 Cimcorp offices

• 550+ employees, known as Cimcorpers

• 2.5k+ logistics automation solutions delivered

• 28+ years of system lifecycle

Solution brand: Dreamfield

SLOGAN Future-proof your supply chain.
PROMISE Easy. Reliable. Efficient.

White rice is equivalent to light oak in exhibitions.

Color hierarchy.

Future-proof your supply chain

Cimcorp Dreamfield combines proven automation, the intelligent Cimcorp CFlow software platform, and decades of warehouse and distribution expertise to create a single, connected fulfillment operation from receiving to shipping. By coordinating every material movement in real time, Dreamfield helps you maximize throughput, improve inventory accuracy, and keep products moving efficiently throughout your warehouse.

Whether you distribute fresh food, bakery products, dairy goods, beverages, or consumer products, Dreamfield can help you fulfill more orders with fewer manual touches, adapt to changing demand, and deliver the right products to the right stores at the right time.

• 24h from field to store with the Dreamfield solution

• 26M kg food and beverages handled every day worldwide

• 2.6M cases handled every day worldwide

• 100 % order accuracy

Solution brand: Dream Factory

SLOGAN Boost your productivity.
PROMISE Easy. Reliable. Efficient.

White rice is equivalent to light oak in exhibitions.

Color hierarchy.

Boost your productivity

Cimcorp Dream Factory combines proven automation, the intelligent Cimcorp CFlow software platform, and tire industry expertise to help you achieve maximum productivity, reliability, and operational performance. By integrating data and processes from PLC to ERP, you’ll gain greater visibility and control across your entire operation.

Whether you are building a new tire factory or modernizing an existing one, Dream Factory helps you automate and optimize material flows from the raw material warehouse to the shipping area.

Solution brand: EV Battery Cell

SLOGAN Supercharge your gigafactory.
PROMISE Easy. Reliable. Efficient.
POSITION European automation integrator

Cimcorp, Murata Machinery Ltd., and AGVE marketing, led by Cimcorp.

Color hierarchy.

EV Battery cell automation for modern battery factories

Whether you are building a new facility or expanding an existing one, efficient material flow is essential for maintaining productivity and avoiding bottlenecks. Cimcorp helps battery manufacturers and gigafactory operators improve throughput, traceability, quality, and safety through integrated automation solutions.

Cimcorp’s EV battery manufacturing solutions combine decades of logistics automation expertise from Europe and the US with Murata’s long-standing know-how and proven technologies from the Japanese battery industry. Together with AGVE, Cimcorp and its partners provide a complete end-to-end intralogistics solution, including robotics, automated storage, transport systems, and WCS software, to ensure efficient material flow across the entire production process.

Cimcorp Group

MarCom